National behavioural change campaign on sanitation and hygiene.

Nyumba Ni Choo is the National Sanitation Campaign implemented by the Government through the Ministry of Health, Community Development, Gender, Elderly and Children (MoHCDGEC). We use the channels on the right to deliver a campaign message to the target audience.

On Ground

These are on-ground activations which involve direct contact with the target audience with the use of the mobile theatre. Target audience per roadshow is at least 500 people. Read More

On Television

The campaign uses different Television programmes and services. TV programs are used for airing behaviour change communication messages targeting heads of households to upgrade their latrines and wash hands with soap. Read More

On Radio

The campaign uses different radio products and services to deliver the core message and reaches the highest number of its target audience and at a relatively low cost. Read More

On Digital

To amplify and sustain the campaign, the campaign utilises digital media. This is done by the creation of fast, reactive contents that completely hits the mark and sparks that get the campaign to reach the target audience. Read More

The campaign calls for households to construct and use improved latrines.

Currently, between 55 and 65% of households still use unimproved facilities, while 8 to 12% have no facility at all. Furthermore, the actual practice of handwashing with soap at critical times is low; between 15 and 30%. The campaign calls for households to construct and use improved latrines.

The Campaign in Numbers.

11

Regions Visited

440

DCC activations

1876

Villages

421374

DCC Attendance

Social Media Channels

Welcome to the Nyumba ni Choo’s social media section. We invite you to network with your colleagues and other sanitation professionals. Please follow them and get involved in spreading the messages we share. We will also like to hear from you. Don’t hesitate to share your views.

Facebook Feeds

Instagram Feeds

Twitter Feeds

Campaign News & Updates!

Welcome to the Nyumba ni Choo’s news and updates section. Please read them and get involved in spreading the messages we share. If you are a writer or just want to share your story on Tanzania Hygiene and Sanitation, please contact us and we will publish your article, and as a thank you, we will send some awesome merchandise.